by Lauren Dixon
Starting a business can be a daunting task. In addition to financing and staffing, there are many challenges in bringing a great idea to fruition. How can you create a solid foundation for your new business without incurring too much risk? The short answer is–you can’t! Any new business effort will involve taking chances–big or small– on your part. The challenge is to minimize risk while maximizing your potential for success. Here are three tips for overcoming startup obstacles:
1) Set goals, achieve them, and move on. If you would like to bring in two customers in two months, then set that goal and achieve it. If you you’re not able to achieve your goal, you know that perhaps that this is not a realistic goal, or there are outside market forces preventing you from doing so. Evaluate what these market forces might be, and be ready to adapt and change or move on.
2) Hire people smarter than you. Your time at work will be easier and more pleasant if you are surrounded by smart people. Talented employees will help your business to grow, and create a great place to work. Customers value knowledgeable employees– the smarter your new hires are, the better off your business will be in the end.
3) Motivate and excite your employees to come to work every day. Developing a positive and productive atmosphere will inspire your employees and in turn attract clients to your company. I am sure you have encountered an unpleasant employee or customer representative. Just as positive experiences are unforgettable, so are negative ones. Be sure your business environment brings out the best in your employees from the moment you open.